We are Emil and Josefine, husband and wife, father and mother of our two lovely children and founders of Leo Leo.
Leo Leo is a brand for the playful family, based on creativity, free imagination and to which both mother and father are seen and recognized. As well as an ambition to make luxurious and timeless designs for children and babies. Our design philosophy is to create organic quality toys, combining tradition with contemporary design.
THIS SPRING WE HAVE WORKED IN A NEUTRAL COLOR PALETTE AS WE BELIEVE THAT THERE IS A NEED FOR CALM AND HARMONIOUS PRODUCTS FOR CHILDREN AND BABIES. OUR FIRST COLLECTION "WHITE LIONS" IS DEVELOPED WITH THE HOPE THAT IT WILL BE SOMETHING MOM AND DAD WANT TO KEEP FOR FUTURE GENERATIONS TO COME.
We have both shared our childhood at a Waldorf school north of Copenhagen, where we have grown up with poetic toys in calm and harmonious surroundings. A background we proudly try to integrate in the development of our own designs.
We do everything ourselves in Leo Leo. Together we develop the designs, create the visual identity and have fun working out everything from start to finish.
Our separate backgrounds form an unique combination; Josefine bringing expertise from her profound background as a designer. With a master in design from the The Royal Danish Academy of Fine Arts, School of design and Emil with his prior position as an auto mechanic and a later-trained Body-SDS body therapist. Working with body therapy and personal development for both children and adults.
Follow our family journey on instagram @leoleojournal to see more of us and the universe of Leo Leo.
We strive to be sustainable in our production while focusing on developing organic quality products with a playful and functional expression in our design.
Our products are designed by us and are produced at our GOTS certified factory in India, to whom we have a good relationship. We strive to be as sustainable as possible and our first collection of soft toys is exclusively produced in 100% organic cotton.
All our textile products are produced in India under controlled, safe and fair conditions. The Global Organic Textile Standart (GOTS) is the leading textile processing standart for organic fibers, worldwide. Including ecological and social criteria is backed up by independent certification of the entire textile supply chain.
We work closely with our factory in the development of our products, qualities etc. Our manufacturer are certified according to Global Organic Textile Satndart (GOTS), which means they are obligated to comply with global standarts and not to compromise on sustainability and social responsibilities. Making sure the factory workers have proper working conditions.